
Henry
Creative / Talent · 300K+ followers
Henry's the ideas guy. Concepts, hooks, comedy, storytelling and understanding what people actually want to watch.
@itshenrydubFreddie + Henry · UK
UGC, comedy, storytelling, POV and high-end content for brands.

Meet us

Creative / Talent · 300K+ followers
Henry's the ideas guy. Concepts, hooks, comedy, storytelling and understanding what people actually want to watch.
@itshenrydub
Production / Talent
Freddie makes the ideas look good. Videography, cinematography, editing and everything behind the camera.
@freddiesingleton_Sometimes it's Henry.
Sometimes it's Freddie.
Sometimes it's both.
We choose whoever works best for the concept.
Selected work
Enough about us. Here's what we actually make.
Ads don't have to feel like ads.
Put your customer inside the experience.
Show people why they'd actually want it.
Give them a reason to keep watching.
Content built around why someone buys.
Put the product somewhere it naturally belongs.
When phone-shot UGC isn't enough.
More than UGC
SET combines social-first UGC with professional video production.
Missoni blanketWhy SET
Because it gives us a lot more ways to tell a story.
01One has the problem. The other has the product.
02One films. The other performs.
03Both perform.
04Both argue.
05One makes a terrible decision. The other fixes it.
Two creators means we can build actual scenes around products instead of every video being one person talking into a camera.
How we think
We've worked in online marketing and sales, so we think about why someone stops, keeps watching and remembers the product.
Our playground
We're not limited to a bedroom and a ring light.
From outdoor and travel to tech, pets, tools, fitness, lifestyle and automotive — if the idea needs somewhere else, we'll find it.
300K+
Henry has built a combined following of more than 300,000 people across his social platforms. For selected partnerships, we can create the campaign and publish it through Henry's channels.
UGC
Creator partnership
Creator distribution is quoted separately and is not included with standard UGC.
Services
Social-first content for your brand.
Multiple videos, concepts and hooks.
Content designed for paid social.
First-person product experiences.
More polished brand and product content.
Collaborations through Henry's 300K+ audience.
Ongoing content creation.
Got a weird idea? We're listening.
No fuss
Enquire
Tell us what you're working on and we'll see what we can come up with.
Start a conversation.
No massive briefing document needed. Just tell us what the product is and what you need.